This policy explains what cookies are, which cookies Jointscartilage uses, why we use them, and how you can control them. It should be read alongside our Privacy Policy.
Last updated:
1What Are Cookies?
Cookies are small text files stored on your device (computer, tablet or mobile phone) when you visit a website. They are widely used to make websites work correctly, to improve user experience, and to provide information to website operators.
Cookies are set by the website you are visiting ("first-party cookies") or by other services whose content appears on that website ("third-party cookies"). Cookies may be "session cookies" that expire when you close your browser, or "persistent cookies" that remain on your device for a defined period.
Similar technologies, such as local storage and session storage, may also be used to store small amounts of information. This policy covers all such technologies collectively referred to as "cookies".
The use of cookies on websites operating within the European Union is regulated by the EU ePrivacy Directive (2002/58/EC) as implemented in Finnish law, as well as the General Data Protection Regulation (EU) 2016/679. We comply with all applicable requirements.
2Types of Cookies We Use
We organise our cookies into three categories based on their function and the consent they require:
Strictly Necessary: Essential for the website to operate. These do not require consent.
Analytics: Used to understand how visitors interact with our website. Require your consent.
Marketing: Used to track visits and deliver relevant information. Require your consent.
We do not use cookies for purposes beyond those described in this policy without obtaining fresh consent.
3Strictly Necessary Cookies
These cookies are essential for the website to function correctly. They cannot be disabled through our cookie settings tool, as the website cannot operate without them. No consent is required for these cookies under applicable law.
Strictly necessary cookies we currently use include:
cookie_consent — Stores your cookie consent decision (accept all, reject, or custom). Prevents repeated display of the consent banner. Duration: 365 days.
cookie_analytics — Records whether you have consented to analytics cookies. Duration: 365 days.
cookie_marketing — Records whether you have consented to marketing cookies. Duration: 365 days.
These cookies store only your preference choices and do not contain any personal identifying information beyond what is necessary to remember your settings.
4Analytics Cookies
Analytics cookies help us understand how visitors interact with our website by collecting information such as which pages are visited most frequently, how long visitors spend on pages, and whether visitors encounter error messages. This information is used exclusively to improve the website.
Analytics cookies we may use (subject to your consent) include:
Cookies set by web analytics platforms for tracking page views, session duration, traffic sources and similar aggregate data.
Any data collected by analytics cookies is processed in aggregated and anonymised form wherever possible.
We do not use analytics data to identify individual visitors or to combine it with other data in a way that allows identification.
Analytics cookies are only activated once you provide consent through our cookie banner or settings panel. If you decline analytics cookies, no such data is collected from your visit.
5Marketing Cookies
Marketing cookies are used to measure advertising performance and to understand how visitors who arrive via online campaigns interact with this website. These cookies are subject to your explicit consent and will not be placed without it.
Marketing cookies we may use (subject to your consent):
Conversion and campaign measurement cookies associated with online advertising platforms such as Google Ads, activated only when you consent to marketing cookies.
Cookies associated with advertising networks or social media platforms may be activated if you consent to marketing cookies and our website integrates such technologies.
Any future integration of additional marketing tools will be reflected in this policy prior to activation.
You may withdraw consent to marketing cookies at any time through the Cookie Settings option without affecting the operation of the website.
6How We Obtain Consent
When you first visit our website, a cookie consent banner is displayed. This banner clearly explains the categories of cookies we use and provides you with the following options:
Accept All: Consents to all cookie categories including analytics and marketing.
Reject: Consents only to strictly necessary cookies. No analytics or marketing cookies are placed.
Cookie Settings: Opens a panel where you can individually enable or disable each non-essential cookie category and save your custom preferences.
Your consent decision is stored as a strictly necessary cookie for 365 days. After this period, the banner will re-appear to allow you to review your preferences.
Consent obtained through this mechanism is recorded as required by GDPR Article 7 and the ePrivacy Directive. We maintain records demonstrating what choices were presented, when consent was given, and what the user selected.
7Managing Your Preferences
You can review and update your cookie preferences at any time through the following methods:
7.1 Cookie Settings Panel
Click "Cookie Settings" in the footer or any cookie banner to open the preferences panel. Toggle individual categories on or off and save your selection. Changes take effect immediately for the current browser session.
7.2 Browser-Level Controls
All modern web browsers allow you to control cookies through browser settings. You can typically:
View all cookies stored on your device
Delete individual cookies or all cookies
Block all cookies or cookies from specific websites
Set preferences for future cookie storage
Please note that blocking strictly necessary cookies through your browser may affect the website's ability to function correctly, including the ability to save your cookie consent preferences.
7.3 Do Not Track
Some browsers transmit "Do Not Track" signals to websites. Our website acknowledges these signals where technically feasible. However, there is currently no universally accepted standard for how websites should respond to these signals.
8Third-Party Cookies
Some cookies on our website may be placed by third-party services that appear on our pages (for example, embedded content or analytics providers). These third parties have their own privacy and cookie policies which govern how their cookies are used.
We do not control the placement of third-party cookies and are not responsible for the content of third-party privacy policies. We recommend reviewing the privacy policies of any third-party services you interact with.
We regularly review the third-party services integrated into our website and aim to minimise the number of third-party cookies placed. Any material changes to third-party cookie usage will be reflected in an updated version of this policy.
9Cookie Retention Periods
Each cookie has a defined retention period after which it is automatically deleted from your device. The retention periods for the cookies described in this policy are as follows:
Consent preference cookies (strictly necessary): 365 days from the date of consent.
Session cookies: Deleted automatically when you close your browser.
Analytics cookies: Typically between 30 days and 26 months, depending on the specific tool. No individually identifiable analytics data is retained beyond 12 months.
Marketing cookies: Typically between 30 and 90 days, depending on the specific service.
You can delete cookies from your device at any time through your browser settings regardless of their expiry period.
10Changes to This Policy
We may update this Cookie Policy from time to time to reflect changes in our technology use, applicable legal requirements or operational practices. The "Last updated" date at the top of this page will reflect any changes.
Where changes are material — such as adding a new category of cookies — the consent banner will re-appear to allow you to review and confirm your preferences.
11Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact us: